As 2013 comes to a close it is time to prepare a marketing strategy to move you organization into 2014 and beyond. An article posted to the Huffington Post entitled “Tips to Crank Up Marketing in ’14” is encouraging companies to begin taking stock into their future marketing approach.  Organizations must prepare to go beyond marketing and enter the world of publishing as more uses seek valuable, informative content, not just product sales. Content must be developed and distributed to various social media mediums, through press releases, and via video to channels such as You Tube.

 

Consideration to the accessibility of such information via mobile platforms and by location is paramount as more users access the information while on the go, typically looking to act on a product in response to an immediate need.  If information is not easily accessible or compatible with the medium the end users chooses they will move on in a rapid fashion.  The optimization of your web page to ensure a high search engine ranking and once selected designed to load at lightning speed is critical to obtaining potential clients and convert them to customers.   

 

Check out the full article by clicking Tips to Crank Up Marketing in ’14. Entering into a strategic marketing partnership with a professional ensures you are up to date with marketing trends and are able to dedicate your focus to daily operations while ensuring daily generation of the crucial content needed to interact with your potential and current customer base. Contact Koreen Hart of Hart Marketing by calling (321)-662-1660 or via email at koreen@hartincorporated.com. You can also check out the Hart website at http://www.hartincorporated.com/#.

 

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